Lip Sync evaluation

The editing Program

At first it wasn't easy going from what i was used to (iMovie) because of the different layout, but after about 20 minutes or so i got to grips with where everything was and how to use the basics. I was quite shocked a how easy it was to cut up a video and place it, however i wasn't too impressed with the quality of the effects. although his maybe due to m y lack of experience with the software and i hope to create more professional effects in my real project. For example i tried to create a very quick time lapse in one of the scenes, eventually i had to make shift one which took a lot of time and it didn't even look all that professional and i hope there is an easier way to do this sort of effect.

What did i learn?

From completing this task i have learnt that, it is always better to film a lot more than you need because you my find that if you only film what you think you need then you may actually end up with not enough footage. Also, anything you do film, you need to do a few takes so you can take the best one. Also i think that if you want to make professional looking effects, it's not as simple as selecting a clip and then applying the effect, it has to thoroughly be edited.

What will i do now?

From the experience I have gained from this task I will do many things when planning and producing my final project. But most importantly I will make A LOT of time for editing as this is a hugely time consuming process if it is to be done properly. I also intend to look up how to put effects in effectively through tutorials on the internet in preparation. I will also know to take more than one take of each piece of action to get the best results, and in addition to that, take more footage than I think I need, such as filming from a whole other angle or film completely random shots because they could actually be very useful even if it doesn't seem that way when filming because I've seen that in the music videos I am using for inspirations, they use countless angles and shot types, so the more the merrier.

Star Image - Richard Griffith

‘No machinery ever of itself and by itself made a star. That takes place in the depths of the collective unconscious’

Basically he is saying that it doesn't matter how much is reenforcing someone to be a star, it is not that reinforcement that makes a star, it is how the audience receives them. Therefore it is not really about talent anymore, and there is only so much a record label can do with an artist, if they aren't widely liked then isn't much else that they can do. The consumer won't look at all the effort that has been put into the artist, whether or not they like the artist is done unconsciously, and if more an people like them, then a star is made.

Star Image theories - Richard Dyer

Richard Dyer says that there are a range of star to audience relationships:

1) Emotional affinity - The most common relationship (and the most healthy), the audience has a lose attachment to the artist.

2) Self Identification - This is when the person puts themselves in the same situation as themselves because they love this artist so much which is much more common than expected.

3) Imitation - This is the most common amongst the youth of our culture, they see the artist as an idol, someone to look up to.

4) Projection - This is when imitation is taken to the extreme, the artist has actually desensitized the audience and they lose touch with reality (very rare)

Star Image Theories - Andrew Goodwin

Andy Goodwin says that: The creation of character identities for stars provides a point of identification for the audience/spectator which is especially important when lyrics often lack depth.

Basically, if a stars lyrics aren't particularly deep or meaningful then it makes it harder for the audience to relate to them, however if they create an image or a character then it makes it easier for people to relate to and increases their popularity and their power to be an idol.

He also says that: The construction of stars is central to the economics of the music industry – only stars guarantee sales and long careers,

In some ways, this is true, stars will have bigger sales and longer careers but this does not always make them the most popular. sometimes smaller artists have much more loyal solid fan bases because they are more down to earth and not surrounded by a bubble of fame much like a lot of "stars" today.

He says that : Star loyalty is a key ingredient – fans are loyal to the star.

Again I would agree with what he is saying, people like Lady Gaga have a huge fan base all of whom are loyal to the artist and will probably side with them despite what other people may think or if the artist does something shocking (like wearing a suit made of meat).

He also says : The record industry is very dependent on stars – many record companies rely on a few big stars (or even just one) to provide stability.

I think this makes perfect sense, some record labels may only have one artist, but if it is a super star then they are sorted, they don't need anyone else, why would they waste time on artists who aren't going to be starts when they could just focus on the star thats going to make them the most money. It seems wrong but thats just how it is in todays music industry.

This is the debut album from the post- hardcore band “Enter Shikari” named “Take to the skies”

Enter Shikari as annoying as some people find them, sing about real subjects as apposed to “the girl next door”. The lead singer Rou, writes his lyrics about how the world is being destroyed and we’re all sitting back watching it happen. He also writes about rebellions between the people and our government. Some Lyrics to show this are :

“Each nation used to provide its country with security.
With factories providing arms for their country. Now multinational companies compete in the arms trade
to serve any customer, maximizing the money to be made.
So just as farms compete to provide fruit for other countries
so people can live to enjoy the taste of nature
National warehouses compete to provide arms around the world
to aid death
and all hell unfolds.

Our gracious queen
should grasp her crown
and take a good fucking swing at Blair and Brown
for leading her countries to illegal warfare
and trying to pass it off that we're doing 'cause we care”

The picture is quite hard to make out, but when looked at closely we can see we have the earth in right in the middle, surrounded by beasts and an Aztec. And according to Rou, “Shikari was a third generation Aztec”. There is also a crown sitting on the top, this goes along with the fact that a lot of his lyrics are about our monarchy. The face on the earth looks much like a skull to connote that the world is dead. And by the looks of it, it is the beasts surrounding it that have killed it; the beasts are basically representing us as people, and the government, destroying the world together by fighting over it.

Rou is trying to get the whole world to unite to tackle the troubles of the world through his music, the picture could be seen as all these different people and things coming together to unite. They basically talk about how this world is run by the most ignorant twats who will keep plunging the rest of us into darkness just for a few pieces of paper and numbers on a screen. We could've sorted all the worlds problems years ago, but we'd rather spend our time making sure we have a bigger TV than our mates.

Lip Sync song!

In all honesty, the closet thing to a perfect song!

the reason we chose this song is because it's easy to sing along to, it's well known, everyone knows the words, isn't too long, doesn't have to many instrumental passages, but enough to dance along to.

lip syncing inspiration

A song from my favourite band, very simple, much like what we plan to do